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Category: Articles

Over the Op Media Tracking, OTT

OTT – Over-The-Top Media Tracking

The world of Direct Response marketing is dependent on getting quick and high-quality results. When RingSquared was founded they quickly found collaborators in the Direct Response industry. Growing together from . . . CONTINUE READING

Local businesses- local or toll free number

Should Local Businesses Use A Local Or A Toll Free Number?

Should Local Businesses Use A Local Or A Toll Free Number? Is a business better off using a local prefix or a toll free number? Those who argue in favor . . . CONTINUE READING

Use Your Business Phone Line to Stay Connected With Customers

5 Ways to Use Your Business Phone Line to Stay Connected With Customers

In the wake of the ongoing COVID-19 pandemic, many businesses are struggling to keep operations running smoothly and customers engaged with their products and services. The possible long-term economic impact . . . CONTINUE READING

8 tips for smart baby boomer marketing

Don’t call me old: 8 tips for smart baby boomer marketing

While the vast majority of marketing strategies seem to be about Millennials these days, many brands may not be capitalizing enough on the still-substantial baby boomer marketing. A recent report by the National Venture . . . CONTINUE READING

No mistake about it: Business blunders must be stopped when small

No mistake about it: Business blunders must be stopped when small

The internet is rife with stories about small errors that turned into huge mistakes for businesses and other organizations. In some of the most memorable, NASA’s $125 million Mars orbiter . . . CONTINUE READING

Your front lines: Training your calling center to represent your brand

Your front lines: Training your calling center to represent your brand

You’ve installed a marketing plan intended to drive more calls to your business, and you look forward to leveraging those calls into revenues. But is your calling center equipped to . . . CONTINUE READING

Best Toll Free Numbers

What are the Best Toll Free Numbers?

All toll-free numbers are not created equal! In fact, studies show that a better-built toll free number can help lift in-bound response for advertisers by 20, 30, even 50% or . . . CONTINUE READING

Men’s Health Magazine

Men’s Health Magazine: 5 Ways to Remember a Phone Number

Step 1: Repeat. Ask the person to slowly repeat the number. This gives your brain time to split the digits into manageable chunks and begin making connections with numbers that . . . CONTINUE READING